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April 03, 2005

Seachange International vs. Open Architecture

Seachange International (trading symbol: SEAC) has been a successful company for many years. Their dominance began when cable television MSO's converted to digital ad inserters in the late 1990's. Seachange out-marketed and out-smarted everyone, ending up with 80% of that market. nCube (now owned by C-COR) has the other 20%. Seachange, nCube, and Concurrent naturally focused on selling VOD servers after the ad inserter market was saturated.

I have been told that C-COR has placed its recently acquired nCube assets under a software division (still headed up by Michael Pohl, nCube's CEO). If true, that would mark an interesting business development milestone. Namely, that the new owner of the second largest proprietary server vendor sees value in the asset that has nothing to do with proprietary servers. They can exit that server market because it goes against technology trends, focusing instead on the software that manages the server.

Many people believe that off-the-shelf server hardware is now sufficient for delivering video-on-demand streams. And they certainly are much cheaper to incorporate. CCOR's moves may be validation of that direction since their real goal rests on the future of IPTV. And Seachange continues to believe that proprietary is good.

These are signs that anyone holding SEAC stock might want to sell it.

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