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March 10, 2005
Akimbo to Offer VOD Programming from WheelsTV
Akimbo Systems continues to secure content for its broadband Internet-based VOD service. The company--which so far this year has announced deals with BBC Worldwide Americas, A&E Television Networks and National Geographic Television & Film, and whose other content providers include Turner Broadcasting System, Granada International, Varsity Television, Quiksilver Entertainment, and indie film distributors, Undergroundfilm, GreenCine, Amaze Films, and IFILM--has signed a distribution deal with WheelsTV, a cable/satellite channel devoted to programming about automobiles.
WheelsTV programming covered by the deal includes "Wild About Wheels" (a series which WheelsTV says is dedicated to the "automotive lifestyle"), "Hot Streets" (covers the so-called "youth tuner lifestyle," i.e. the fashion among mostly young people of adding performance enhancements to compact, front-wheel drive Japanese cars), "True Top Speed" (an automotive-themed thriller), and "Top 200" (provides car buyers with profiles and "video test drives" of new vehicles, and is based on data provided by the Web site, Edmunds.com).
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